How do I get a guest post on a Google News approved site?
Understanding Google News Approved Sites
Before we dive into how to secure a guest post on a Google News approved site, it's important to understand what these sites are and why they matter. Google News is a news aggregation website provided by Google. It collects news from various sources worldwide and presents it to users in a streamlined way. Being approved by Google News means that the website is trusted, reliable, and regularly updated with fresh and relevant content.
Becoming a guest blogger on such a site can significantly boost your online visibility and credibility. It can also drive more traffic to your site and improve your search engine rankings. But getting your guest post published on a Google News approved site isn’t a walk in the park. It requires a strategic approach and a good understanding of what these sites are looking for in guest posts.
Identifying the Right Google News Approved Sites
The first step in securing a guest post on a Google News approved site is to identify the right sites for your post. There are thousands of Google News approved sites, but not all of them will be a good fit for your post. You need to look for sites that are relevant to your niche or industry, have a good reputation, and have a large and engaged audience.
You can use tools like Ahrefs and SEMrush to research and identify potential sites. These tools can give you insights into the site's authority, the type of content they publish, their audience demographics, and more. Once you have identified a few potential sites, spend some time on each site to get a feel for the type of content they publish and the tone and style they prefer.
Creating High-Quality Content
Once you have identified potential sites, the next step is to create high-quality content for your guest post. Google News approved sites only accept top-notch content that is informative, engaging, and well-written. Your content should be original, well-researched, and provide value to the site's audience.
Remember to tailor your content to the site's audience and guidelines. If the site caters to industry professionals, use a more formal and professional tone. If the site caters to a general audience, use a more casual and conversational tone. Always proofread your content for errors and make sure it is properly formatted and easy to read.
Approaching the Site for a Guest Post
Once your content is ready, the next step is to approach the site for a guest post. Most Google News approved sites have a 'write for us' or 'guest post' page where they outline their submission guidelines. Make sure to read these guidelines carefully before submitting your post.
When submitting your post, be professional and polite. Introduce yourself, explain why you want to guest post on their site, and provide a brief summary of your post. Always follow up if you don't hear back from them within a week or two. Persistence is key when trying to secure a guest post on a Google News approved site.
Optimizing Your Post for SEO
After your post has been accepted and published, the final step is to optimize it for SEO. This is crucial for increasing the visibility of your post and driving more traffic to your site. Use relevant keywords in your title, headings, and text, but avoid keyword stuffing. Include internal and external links in your post and make sure they are relevant and add value to the reader.
Also, make sure to include a compelling author bio with a link to your site. This not only helps with SEO, but also increases your credibility and gives readers a way to learn more about you and your work.
Building Relationships with Site Owners
Finally, remember that securing a guest post on a Google News approved site is not just about getting a link back to your site. It's also about building relationships with site owners and editors. Once your post is published, make sure to engage with readers in the comments section and share the post on your social media platforms.
Building relationships with site owners and editors can open up more guest posting opportunities in the future and help you establish yourself as an authority in your field. So, don't just focus on the short-term benefits of guest posting, but also consider the long-term benefits.